Today is Data Privacy Day 2011 and as the site indicates, the focus is this:
Data Privacy Day is an international celebration of the dignity of the individual expressed through personal information. In this networked world, in which we are thoroughly digitized, with our identities, locations, actions, purchases, associations, movements, and histories stored as so many bits and bytes, we have to ask – who is collecting all of this – what are they doing with it – with whom are they sharing it? Most of all, individuals are asking ‘How can I protect my information from being misused?’ These are reasonable questions to ask – we should all want to know the answers.
It’s been great to see what some of the largest companies are doing (via ReadWriteWeb) and I agree with Marshall Kirkpatrick that IBM’s post today is outstanding. Google published a ton of links and as many of us know, Facebook rolled out HTTPS earlier this week. Mashable, too, published a great infographic commenting on privacy policies and there have been a steady stream of tweets coming out on the #dataprivacy hashtag.
Here at Voxeo, we applaud all of these efforts and hope that they do create an even broader discussion around data privacy.
For us, privacy is part and parcel of our corporate DNA… it has to be! Our platform is used by over 45,000 companies, including many very large enterprises, particularly in financial and healthcare sectors. We’ve spent a ton of time, money and resources to ensure that we are, for instance, PCI-compliant (“Payment Card Industry” security standards, for those not aware). We do a great amount of work with healthcare companies and so we have made sure we are HIPAA-compliant. If you haven’t read our compliance page, we outline there the steps we have taken to ensure your data is private when you use our platform.
On a technology side, we have a whole list of ways we protect your data and we continue to always look for more options we can provide you. We try to see how far we can go in giving you the absolute highest level of control possible. For instance, our encrypted call recording capabilities don’t just record the call with an encryption key… they can use your PGP/GPG public keys so that there is no way we can even remotely have access to your stored recordings (since we only have your public key). We also have made it easy for you to try out voice biometrics with your applications so that you can securely authenticate or identify callers to your apps.
On this day, let us celebrate the many ways in which many companies are protecting our data… while acknowledging that in this brave new online world there are many privacy concerns that we collectively need to face – and solve.
Here’s hoping that some day we won’t need a special day anymore, because data privacy will be baked into the fabric of what we do online.
Would you like to learn how to use analytics and business intelligence to create a better experience for your customers? As you move into multi-channel communication across voice, SMS, IM and more, would you like to have your analytics work across all those channels?
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