You’ve seen our Evolution developer portal, right? It’s home to over 30,000 developers who have collectively built over 55,000 voice applications. It’s used by everyone from some of the largest companies out there running their customer service applications on our commercial Prophecy Hosting service to tiny startups using just our free developer accounts to look at how they can add voice to their new Web 2.0 site. On the back end, it’s a massively-scalable redundant cloud-computing infrastructure that executes applications and provides connectivity to the Internet, the traditional phone network (PSTN) and the ever-evolving SIP infrastructure, plus handles all the billing and management issues.
Now imagine this:
What if you could have your OWN custom-branded version of our Evolution site?
What if you could have a voice application platform that you made available to your customers so that they could build voice applications?
What if you were:
- a carrier/service provider looking to provide additional services to customers such as hosted IVR that could earn you additional revenue?
- a vendor of telecommunications equipment without a hosted IVR/application offering looking to quickly add such an offering?
- a large enterprise looking to enable your internal business units to easily and quickly create voice applications without necessarily needing to engage with IT or professional services groups?
Now let’s take it one step further and imagine this:
What if you could do all of this without having to provide/run/maintain the infrastructure?
No servers to provision. No infrastructure to build. No software to upgrade. No system administration. No connections to the PSTN to worry about.
Now stop imagining… that’s exactly what we announced today: availability over our IVR and SIP hosting infrastructure as a completely re-brandable Platform-as-a-Service (PaaS) offering. Now, you, too, can have your own branded voice/IVR/SIP application platform. You can sign up customers and have them run (and develop) their own VoiceXML/CCXML/SIP applications. If you want, you can charge them and bill them by the minute.
All by way of your own completely rebranded web portal. No need to mention Voxeo - in fact, your customers never need to know. It’s your service offering. It’s your platform. We just provide the cloud behind it all - and remove all the infrastructure worries. Need it to grow more and run more applications? Need more inbound phone numbers? Need to make more outbound calls? You don’t worry about that… our cloud adjusts automagically to handle your needs. We provide the IVR virtualization or SIP virtualization layer. You just get to focus on building applications.
From a graphical point of view, it basically looks like this[1]:
Now the obvious concerns when contemplating a move like this include: How reliable is the platform? How secure is the platform? To answer, I’ll point to these parts of the news release:
Voxeo runs four fully redundant, proven, and patented hosting facilities from geographically diverse locations in the US and Europe. These facilities house over 800 servers today, each capable of processing over 200 concurrent phone calls. Through Voxeo’s patented platform architecture, this cloud-based, multi-server infrastructure appears to customers as a single virtualized, multi-tenant IVR system with nearly unlimited scalability. Thanks to Voxeo’s network diversity customers know their IVR failover and scalability requirements are comprehensively addressed. The hosted offering is completely managed and controlled using Voxeo’s brandable online customer and developer web portal, which includes Voxeo Designer, a flexible Visio-like visual telephony application development tool. Enterprise applications and telephony resources interact with the platform via standards such as VoiceXML, CCXML, HTTP, SOAP and SIP.
Voxeo has invested over $50m in the delivery of its IVR hosting network and continuously adds new capacity as customer demand increases. Voxeo’s platform includes comprehensive call control features to make, take, route, and connect calls; as well as robust voice media features to play, record, conference, recognize, and synthesize speech in 12 different languages. Voxeo will open a fifth hosting facility in Europe this year and anticipates launching facilities in Asia and other markets in 2009.
Obviously for customers serious about our PaaS offering we’ll go into more detail. We are also one of the only ones in the industry to offer a 100% uptime guarantee (or we pay you) and our PaaS offering can be configured in such a way to fall under this SLA.
I’d note that this Platform-as-a-Service offering isn’t just some nice theory… it’s out there being used today by a very large customer as an OEM platform. It’s very real.
Interested in learning more? Would you like to offer a complete (and branded) voice application platform to your customers or users? If so, drop us an email to sales@voxeo.com or use that phone thingamajig to call +1-407-418-1800.
[1] Although to be completely accurate, all those arrows should have an arrowhead on both ends because the information flows in both directions.
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